Branded Partnerships
Tagging “partnership” with Bentley Records on your Instagram Stories. This feature helps in maintaining transparency about sponsorships and collaborations on social media. Here’s a simple guide on how to request and use this tag:
Eligibility for Branded Content Tools:
- Firstly, ensure that your Instagram account has access to Instagram’s branded content tools. This feature is usually available to business and creator accounts.
Switch to a Business or Creator Account:
- If you haven’t already, switch your Instagram account to a business or creator account by going to your profile settings, tapping ‘Account,’ and selecting the appropriate option.
Tagging Bentley Records:
- When creating a story where you wish to acknowledge our partnership, start by capturing or uploading your content as usual.
- Before posting the story, tap the chain link icon (
) at the top of the screen. - Select ‘Tag Business Partner’ and search for Bentley Records’ Instagram handle.
- Once you’ve added Bentley Records as a business partner, we will receive a notification to approve the tag.
Approval Process:
- After you tag Bentley Records, we will need to approve the use of our handle in your story. Once approved, the tag “Paid partnership with @BentleyRecords” will appear at the top of your story.
Compliance with Instagram Policies:
- Please ensure that your content complies with Instagram’s policies on branded content. Transparency about our partnership is key to maintaining trust with your audience.
Consistency in Partnership Tags:
- Use the partnership tag consistently in all stories where you promote or mention Bentley Records to maintain transparency and adhere to Instagram’s guidelines.
Tagging “paid partnership” is a great way to openly share your collaboration with Bentley Records and maintain authenticity with your audience. We appreciate your efforts in making our partnership clear and transparent.